GALLERIES
SAAD’STUDIO is the web-outlet for my work. Here contain all the commercial and noncommercial works in every discipline I dabble in. Some collections are curated to their specific titles and focus. They include some happenings, some highlights, some adventures, some ideas in the process of taking birth, and the world that I call mine. Enjoy!
Saad at Work
A few samples of commercial projects over the years.
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My Time at Brookwood Companies
At Brookwood Companies, I excelled in leadership, strategy, and creative direction despite the challenges of working within an industry traditionally lacking a modern marketing structure. I pioneered the development of Brookwood’s e-commerce platform, bringing the...
Brookwood-ZERO™ : The Brand for a sticky situation
At Brookwood Companies, my strategic marketing and branding expertise played a crucial role in positioning the brand as a leader in sustainability. Recognizing the market's shift towards environmentally conscious products, I spearheaded the launch of Brookwood-ZERO™,...
Brookwood® Ducks™
Brookwood® Companies had developed these fabrics independent from each other. Duck is a commodity fabric to a certain degree that often leaves very little room for variation in their specs. For Brookwood®, some of these Ducks are a big seller as commodities, for...
MultiCam® at Brookwood Companies®
As a branding professional at Brookwood Companies, I successfully navigated the complex challenge of integrating MultiCam's brand into our marketing efforts without diminishing Brookwood’s own identity. MultiCam is known for its strict brand protection, often engaging...
Brookwood® SILVA™
A Promotional video for Brookwood SILVA. SILVA is a family of fabrics made of plant-based materials. This set of fabrics is made for comfort and has a low carbon impact on the environment.
LOOP: A Short Film
JENN is trapped in a science lab as the result of a failed experiment. Not only that she has to find out where she is but also "when".
Bradford Enterprise
Bradford Enterprises manged the brand of Barbra Taylor Bradford - an acclaimed writer who was producing at-least a book a year. The advertisements for these books reached millions of readers in the USA and the UK through major newspapers like New York Times, LA Times,...
Ben & Jerry’s
Back in the early days of the internet, when making videos for social media was just becoming a thing... created this for Ben & Jerry's.
Sun Charity
An Ad created for the SUN Charity.
Rosh Hashanah
A greeting motion graphics video made for American Friends of Bar-Ilan University
WavesTek Inc.
WavesTek is a small IT management company that has a set of very loyal clientele. WavesTek wants to maintain a good relationship with its clientele while improving their image as they develop the roster of their services. The creation of WavesTek.com website was the...
American Friends of Bar-Ilan University
American Friends of Bar-Ilan University keeps its community engaged. The community is comprised of Alumni, the diners and supporters - who often find themselves quite engaged. The identity has made a shift to an improved Logo but remains true to its 75 year old...