As a Marketing Director in the manufacturing industry, I have demonstrated expertise in driving B2B and B2C marketing initiatives, including brand development, product launches, and digital transformations. My experience includes spearheading sustainable product campaigns, like Brookwood-ZERO™, and integrating e-commerce platforms that streamlined customer experiences. By utilizing advanced CRM systems and data-driven analytics, I optimized lead generation and improved conversion rates. My ability to align manufacturing goals with marketing strategies has positioned companies as leaders in their markets, fostering long-term customer relationships and driving profitability.

• 5 years at Brookwood Companies Inc. as a Creative/Marketing Director
• 2 years at Ashfar Enterprises Inc. as a Creative/Marketing Consultant

In the educational sector, I have successfully implemented enrollment-focused marketing strategies and student engagement campaigns. Leveraging digital channels, I created data-driven outreach programs that improved student retention and enrollment rates. By integrating cutting-edge communication tools and enhancing institutional branding, I built lasting connections with students, parents, and alumni. My campaigns incorporated storytelling to highlight the institution’s mission and values, strengthening community ties and boosting fundraising efforts.

• 17 years at ACE Institute of Technology as a Creative/Marketing Director
• 4 years at Bar-Ilan University as a Creative/Marketing Director

My marketing leadership in medical institutions has focused on patient-centered campaigns and regulatory-compliant messaging. I have overseen the development of educational content, patient engagement platforms, and physician outreach programs. By implementing innovative digital strategies, I increased patient retention and streamlined appointment scheduling systems. My expertise in HIPAA-compliant communication and branding helped medical institutions enhance their reputations and expand patient trust.

In the SaaS industry, I excelled at driving customer acquisition and retention through tailored marketing campaigns. By integrating marketing automation tools like HubSpot and Marketo, I streamlined lead nurturing and optimized the sales funnel. My focus on content marketing, webinars, and SEO resulted in significant growth in organic traffic and user engagement. Additionally, I utilized data analytics and A/B testing to refine strategies and deliver measurable ROI, cementing the brand’s position as a leader in the SaaS space.

• 2 years at RedVision Systems Inc as a Creative/Marketing Consultant through Enkay Solutions
• 2 years at SISCOTEK Inc. as a Creative/Marketing Consultant

My marketing expertise in Managed IT Services includes crafting targeted campaigns to showcase innovative technology solutions. I developed thought leadership content, including blogs, whitepapers, and webinars, to highlight industry expertise. By leveraging account-based marketing (ABM) and event-driven strategies, I attracted enterprise clients while maintaining strong relationships with SMBs. My work drove increased brand visibility, lead generation, and client retention in an intensely competitive market.

• 5 years at Wavestek Inc. as a Creative/Marketing Director
• 10 years at EnKay Solutions as a Creative/Marketing Consultant
• 2 years at SISCOTEK Inc. as a Creative/Marketing Consultant

In the entertainment industry, I have managed high-impact campaigns that spanned film, music, and live events. My efforts focused on multi-channel marketing strategies, including social media buzz campaigns, influencer collaborations, and digital advertising. I have a proven track record of executing creative projects that captivate audiences and drive ticket sales. By fostering partnerships and utilizing innovative promotional techniques, I ensured the success of major events and media releases.

• 5 years at Bradford Entertainment Inc as a Creative/Marketing Director
• 14 years at KHAN Projects as the Head of Marketing and Creative (My own agency)

My work in the publishing industry includes launching book releases and driving subscription growth for digital publications. I developed and executed marketing campaigns that combined traditional PR with cutting-edge digital techniques. Through partnerships with influencers, author events, and targeted email marketing, I increased readership and enhanced brand loyalty. My expertise in SEO and content optimization positioned publications for maximum discoverability and audience engagement.

• 4 years at Bradford Entertainment Inc as a Creative/Marketing Director
• 14 years at KHAN Projects that served major and minor publishers in and around New York city

In the fashion industry, I created brand strategies that resonated with target audiences, combining traditional retail marketing with innovative e-commerce approaches. By leveraging social media platforms, influencer collaborations, and compelling visual storytelling, I drove brand awareness and sales. My ability to anticipate trends and align them with the brand identity helped companies achieve rapid market penetration and build lasting consumer relationships.

• 14 years at KHAN Projects that served some major brands but several boutique startups.

My Portfolio

In the non-profit sector, I designed mission-driven campaigns that amplified fundraising and volunteer engagement. By blending emotional storytelling with strategic digital marketing, I increased donor contributions and community support. My experience includes creating impactful campaigns for causes like education, healthcare, and environmental sustainability. Through efficient budget management and data analytics, I ensured that every initiative delivered maximum impact and reached the intended audience effectively.

• 4 years at Bar-Ilan University as a Creative/Marketing Director serving their American Satellite AFBIU
• Several organizations as an independent consultant including political campaigns for both; DNC and GOP Candidates.

My expertise in event management and trade shows spans end-to-end planning, execution, and post-event analysis for a diverse range of industries. I have successfully managed large-scale trade shows, conferences, and product launches, ensuring every detail aligns with the brand’s objectives. From crafting compelling booth designs to curating engaging presentations, I created experiences that captivated attendees and generated quality leads. Leveraging data-driven insights, I optimized event ROI by integrating digital marketing campaigns and follow-up strategies. My ability to coordinate cross-functional teams, negotiate vendor contracts, and deliver memorable events has consistently elevated brand visibility and strengthened client relationships.

• 5 years at Brookwood Companies Inc. as a Creative/Marketing Director
• 17 years at ACE Institute of Technology as a Creative/Marketing Director
• 2 years at SISCOTEK as a Creative/Marketing Consultant
• 2 years at Technical Support Business Inc. as a Creative/Marketing Director